There are brand gurus who say, “We can envisage a day when the marketing notion itself will become obsolete, to be replaced by a new concept called “branding.” Full Story: NewsBreak Original
These 4 Elements Are Key to Branding Your Business
In today’s world of rapid startup growth, branding your company is essential to stand out from your competitors and find success. Full Story: Entrepreneur
When Everyone Is Talking About Your Brand, Know Who Matters
About two years ago, my advertising agency evolved into a software startup, analyzing data across platforms. Full Story: Adweek
How to Use Small Media to Build Your Brand
Your job as a new company is to get your brand everywhere in the least amount of time. Full Story: Entrepreneur
The Real Meaning Behind Apple’s Brand Name
We’ve got Microsoft, NVIDIA, IBM, AMD, Atari, and thousands of other names that either don’t mean anything or that relate to technology in some way. Full Story: SlashGear
Don’t Let A Misguided AI Strategy Sabotage Your Brand Experience
Having a positive brand experience is critical across the entire customer journey. With the rapid adoption of artificial intelligence (AI), more… Full Story: Forbes
Personal Branding 101: 3 Keys To Becoming A Social Media Strategist
According to Chelsea Krost, personal branding expert, your story has three parts: the character, the conflict, and the resolution. Full Story: Forbes
4 Tips to Get Your Brand Communicating Via Video
Here are some tips on how to get started with producing your own video content to promote your brand. Full Story: Entrepreneur
Here’s how to navigate a seamless brand marketing presence
Despite the thriving and evolving digital economy, leaders still need to strike a healthy balance between their company’s online and offline presence if they want their business to remain relevant to current and prospective customers. Full Story: Fast Company
Tips for small businesses to grow your brand image
Growing your brand as a small business or start-up is a major challenge that owners of micro, small and medium enterprises have to grapple with. For many, capital is usually the issue, since most of such businesses are self-sponsored by their owners. Full Story: The Standard